About Us
We are a HUB of expertise, committed to take CARE of your business needs and to catalyze excellence for your internal and external Customers.
We are HubCare.
Our Mission
We empower Pharma teams with tailored solutions that enhance efficiency, drive excellence, and foster sustainable growth.
enhance
EFFICIENCY
drive
EXCELLENCE
foster
GROWTH
Our Story
The HubCare story began in 2016, but our journey started long before that. Prior to founding HubCare, we worked in the pharmaceutical industry, where we saw firsthand the pain points companies face when working with external vendors.
We identified three key pain points.
First, internal teams spent excessive time explaining their context, history, and needs to external agencies, only to receive deliverables that didn’t fully match their expectations.
Second, because agencies lacked deep understanding of business needs, internal teams often had to redo much of the work themselves.
Third, while marketing projects received substantial funding, areas like learning, internal communication, and behavior change were often underfunded, making high-quality execution difficult.
To solve these pain points, we built HubCare on the four key strengths you can see below: Pharma Excellence, Client-Centricity, Methodical Precision, and Multidisciplinary Expertise.
Pharma Excellence Expertise
Our team has extensive experience in Pharma Marketing, Medical Affairs, and Customer Excellence. With deep expertise in these areas, we offer tailored insights and solutions to meet your specific needs.
Client-Centric Approach
Your needs and goals are our top priority. Our client-centric focus ensures we work closely with you to understand yourchallenges and develop customized solutions that drive success.
Methodical Precision
We employ a rigorous methodology, following a structured process with robust quality assurance to ensure our services are accurate, high-quality, and impactful, maintaining the highest standards of excellence.
Multidisciplinary Expertise
We create solutions using human-centered design, medical and pharmaceutical expertise, behavioral science, marketing, communication, and the latest IT advancements to enhance efficiency and drive positive change for our clients.
We leverage these 4 strengths to quickly grasp needs, minimize revisions, and deliver high-quality, cost-effective solutions by leveraging specialized professionals.
Since 2016, HubCare has achieved steady double-digit growth, expanding across learning, internal communication and internal change management. Today, as we continue to evolve, we are leveraging our expertise to expand into new fields, including Digital tools development and Data services to drive efficiency.
Our Core Team
With extensive backgrounds in the pharmaceutical industry, learning, marketing, and digital innovation, our core tram brings together a wealth of expertise and hands-on experience.
Bogdan Joca
HubCare Founder
Client management • Multidisciplinary Team Leadership • Digital, Data & AI • Change management • WS Facilitation • Product Development & Go-to-Market Strategy
Violeta Rizea
Senior Consultant
Client management • Brand Strategy • Sales Operations • Leadership & Executive Coaching • Instructional Design • Communication Strategy & Execution
Technical Partner
Cătălin Briciu
Tech Partner CEO
As Co-CEO of Linnify, Cătălin helps bold innovators build successful digital products through a validation-driven approach. With expertise in strategy, product development, and leadership, he drives innovation and impactful growth.
Darius Bogdan
Head of Backend Engineering
Darius is passionate about developing scalable, high-impact digital solutions. With expertise in backend development, solution architecture, and technical leadership, he ensures the delivery of scalable and efficient applications.
Răzvan Todea
Principal Software Engineer
Experienced Lead Engineer, passionate about designing and optimizing scalable, efficient, and secure data infrastructures. Razvan specializes in providing technical solutions for complex problems with deep expertise in data modeling, distributed systems, and data integration.
Andrada Farcaș
Head of Design
As Head of Design, Andrada is passionate about creating human-centered and insight-driven UX/UI solutions. She focuses on transforming complex challenges into accessible experiences, backed by a strong background in product validation, UX research, and visual design.
Our Core Values
Our values guide everything we do. They reflect our commitment to excellence and our dedication to creating superior care for our clients and their stakeholders.
Be Human
Build a Positive Team and cultivate a Supportive Spirit
Be Humble
Pursue Growth and Continuous Learning
Be Creative & Open-Minded
Embrace and Drive Change
Be Passionate
to Pursue Performance Excellence
Be Obsessed
with Customer Satisfaction and Service
Be Loyal
to Our
Customers
Be Honest & Reliable
never Promise What Can’t Be Kept